Borussia Dortmund’s Marco Reus Revealed as Global Cover Athlete for EA SPORTS FIFA 17

REDWOOD CITY, Calif.–(BUSINESS WIRE)–Today, Electronic

Arts Inc. (NASDAQ:EA) announced that fans chose Marco Reus of Borussia

Dortmund to be the global cover athlete of EA SPORTS™ FIFA 17.

Over the past two weeks, fans have voted on the official
FIFA
Cover Vote Website for their favorite player among four FIFA

17 ambassadors, James Rodriguez of Real Madrid C.F., Anthony Martial

of Manchester United, Eden Hazard of Chelsea FC, or Marco Reus of

Borussia Dortmund. Fans cast over 3.1 million votes, with Reus emerging

as the victor.

Reus is a highly-decorated winger, and is widely regarded as one of the

most dangerous attackers in Europe. Reus was named Footballer of the

Year in Germany in 2012, and has 29 appearances with the German National

Team. Reus was also recently named captain of Dortmund, and will be

wearing the captain’s armband in the coming season.

“It is incredible to see how fans get behind their favorite player –

Marco plays for a great club, is really fun to watch, and he is very

popular in FIFA Ultimate Team, so it makes a lot of sense that the fans

picked him,” said Nick Channon, Senior Producer for EA SPORTS FIFA.

“Reus joins an elite group of international football superstars who

have appeared on the cover of FIFA over the years.”

“I’m honored to join a very distinguished group of footballers to appear

on the cover of FIFA,” said Reus. “Most of all I am humbled that

the fans have chosen me, and I will strive to make them proud with my

performance on the pitch.”

All four players featured in this year’s cover vote are global

ambassadors for FIFA 17
and influenced key gameplay features

to bring innovation to the way players think and move, physically

interact with opponents, take set pieces, and use new techniques in

attack. Reus serves as the face of the new Active

Intelligence System, which impacts off the ball activity and the way

players move, read and react.

With innovative gameplay features that let fans own every moment on the

pitch, FIFA 17 brings an overhaul to Physical Play, a Set Piece

Rewrite, New Attacking Techniques, and a brand new Active Intelligence

System. Fans can learn more about new

features to FIFA 17
by visiting FIFA 17’s website, and

by becoming an EA SPORTS FIFA Insider (http://easports.com/fifa
).

Fans can also join the EA SPORTS FIFA community http://www.facebook.com/easportsfifa

and follow us on Twitter

@easportsfifa and Instagram.

EA SPORTS FIFA 17 is developed by EA Vancouver and will be

available in North America on September 27 and worldwide on September 29

on Origin™

for PC, Xbox One, PlayStation®4, Xbox 360® and PlayStation®3.

Fans who pre-order FIFA 17 Super Deluxe Edition can get up to 40

FIFA Ultimate Team™ Jumbo Premium Gold Packs, Team of the Week loan

players, and other FUT content. Click here

to read about all our available pre-order offers. EA Access*

members on Xbox One and Origin Access* members on PC can play the

game early with Play First Trials. Stay tuned for more information on

access timing and availability.

FIFA 17 is powered by Frostbite™**. One of the industry’s leading

game engines, Frostbite delivers authentic, true-to-life action, takes

players to new football worlds, and introduces fans to characters full

of depth and emotion.

*CONDITIONS, LIMITATIONS AND EXCLUSIONS APPLY. SEE EA.COM/EAACCESS/TERMS

AND http://www.origin.com/store/origin-access

FOR DETAILS.

**Frostbite game engine technology is available on Xbox One, PlayStation

4 and PC platform versions only.

Join the EA SPORTS FIFA community at Facebook

and on Instagram.

Follow us on Twitter @easportsfifa and

use the hashtag #FIFA17. The game is rated E for Everyone by the ESRB.

EA SPORTS™ is one of the leading sports entertainment brands in the

world, with top-selling videogame franchises, award-winning interactive

technology, fan programs and cross-platform digital experiences. EA

SPORTS creates connected experiences that ignite the emotion of sports

through videogames, including Madden NFL football, EA SPORTS™
FIFA, NHL
^®
hockey, NBA LIVE basketball,
Rory McIlroy PGA TOUR
^®
golf, and EA SPORTS

UFC
^®
.

About Electronic Arts

Electronic Arts (NASDAQ: EA) is a global leader in digital interactive

entertainment. The Company delivers games, content and online services

for Internet-connected consoles, personal computers, mobile phones and

tablets. EA has more than 300 million registered players around the

world.

In fiscal year 2016, EA posted GAAP net revenue of $4.4 billion.

Headquartered in Redwood City, California, EA is recognized for a

portfolio of critically acclaimed, high-quality blockbuster brands such

as The Sims™, Madden NFL, EA SPORTS™ FIFA, Battlefield™, Dragon Age™ and

Plants vs. Zombies™. More information about EA is available at www.ea.com/news.

EA, EA SPORTS, Origin, The Sims, Dragon Age, Plants vs. Zombies and

Battlefield are trademarks of Electronic Arts Inc. and its

subsidiaries. John Madden, NFL and FIFA are the property of their

respective owners and used with permission.

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Borussia Dortmund’s Marco Reus Revealed as Global Cover Athlete for EA SPORTS FIFA 17